How you can work with dogs, earn a six figure income, and learn from the industry’s leading canine professionals:
The Will Atherton Academy
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Free for 28 Days,Then $99 / Month
This membership includes everything you need to succeed as a canine professional:
- Advanced Canine Training and Behaviour Course: The most comprehensive canine course in the world including everything you need to know to be a successful dog walker, trainer or behaviourist.
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Virtual Canine Professional Shadowing Programme: An essential part of becoming a canine professional, your chance to learn first hand by following real life training sessions from start to finish
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Continuing Professional Development Programme: Ensure ongoing learning and development with regular lectures, Q&As, and insight into interviews and seminars with the industry's leading professionals
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YouTube For Business Mastery Course: Learn the secret to driving traffic to your business through creating engaging content and ensure a constant stream of clients from the get-go.
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Business Mastermind: Diversify, increase and secure your income with regular business-focused lectures and Q&As.
Normally: $4,995
INCLUDED
Normally: $4,995
INCLUDED
Normally: $4,995
INCLUDED
Normally: $1,995
INCLUDED
Normally: $4,995
INCLUDED
Free for 28 days,
then $99/month
About Will Atherton:
Best known for his presence on YouTube, Will has the most subscribed to and viewed channels in the UK for balanced dog training with over 350,000 subscribers and over 37,500,000 views on YouTube alone. Will is also the author of the best selling book 'Raising and Training Perfect Puppies - The Missing Secret To Success' and has built the world's largest online dog training platform with his company Fenrir Canine Leaders, helping hundreds of thousands of dog owners across the world.
Will works together with other industry leaders to pursue his passion of helping dogs and their owners. His knowledge and dedication has transformed the lives of thousands of dogs, owners and now professionals who have built successful canine businesses through Will's guidance and commitment.
Hear From Other Trainers:
"Trying to find the words to convey all that Will has helped with in my business journey is nearly impossible. Will has personally been an incredible guide, mentor and friend. If there was ever a dog I had been struggling with, growing on a social platform, or just someone to talk to about the industry, Will has been the guy I would go to.
Growing his business from the ground up from e-commerce to training he is a valuable asset to have on your side. If you need someone to believe in you and show you kindness with a bit of tough love, Will is your guy.
If you're questioning signing up, stop and just go for it!"
- Lane, @KalasK9s
"I was struggling with how to move my business forward, and at a loss as to why I was not getting work from the social media and needed some guidance with my training and direction.
Then I met Will... from the minute I sat down and started to talk about where I was in my behaviourist journey Will listened and then gave me some fantastic pointers to increase my clients and how to capture the right type of people to my business.
With my teachings from Will, it has without question increased my confidence as a behaviour professional, and given me amazing knowledge in all aspects of my business and also taught me the importance in social media content, the importance of being transparent, so that I continue to help those that need it the most. My clients have now increased by over 50% within the past 6 months.
I can’t thank Will enough for his wisdom, patience and guidance and now friendship, he is an amazing listener and communicator
- Paul, @MindfulDogUK
"The experience of working with Will is one that will be unforgettable for me. I was at a real crossroads with where to go with my business and wanted to progress to the next level but was unsure how, or which was the best way.
Not only did I receive invaluable advice from a business perspective, but the increase in confidence for me personally has been thing biggest thing I have taken away from my time with Will.
Learning new skills is fantastic, but having a belief in yourself and what you are capable of achieving is the biggest gamer changer of all. That confidence has transferred directly over to my ability to execute valuable training with my clients. If you have the opportunity to join the Academy, absolutely take it! I am feeling more motivated and positive than I have in a long time.
Thank you Will."
- Lauren, @DogMindedTorbay
Advanced Canine Training And Behaviour Course
- The most comprehensive canine course in the world, covering canine evolution, developmental stages, breeds, canine psychology & communication, canine learning theory, training & behaviour modification methodologies and more.
- Studied over a 6 month period, you will receive a certification on completion of this course as a representation of the depth of canine knowledge that you have acquired.
- This course contains everything you need to master your craft and start working with dogs, plus the business expertise to create a six figure income, drive traffic to your business, and succeed as a canine professional.
Included in your membership
Virtual Shadowing Programme
- One of the most crucial elements of becoming a successful canine professional is gaining first hand experience with an expert. Finding someone willing and able to provide that experience is such a challenge, I have decided to open my doors and allow you full access to my own training sessions.
- A comprehensive virtual shadowing programme that allows you to watch me on real life behavioural consultations and training sessions each week.
- Gain invaluable first hand experience witnessing a leading professional canine behaviourist in action, uncut & unedited.
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The programme will be updated weekly with a selection of shadowing sessions, and you’ll also have access to the entire catalog of previous sessions.
Included in your membership
Continuous Professional Development
- As a canine professional you can never know everything, and keeping up with the latest training knowledge and industry developments is imperative to long-term success. Our solution is to provide ongoing support via our Continuious Professional Development programme, a vital part of any business.
- This programme includes lectures on canine training, behaviour modification and more, as well as Q&A sessions where you’ll be able to submit your questions.
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You’ll also gain exclusive access to the industries leading professionals within the balanced training movement as they gather for regular seminars, discussing the state of the industry, latest knowledge and ongoing developments.
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As well as joining the weekly sessions live, you’ll receive access to the entire library of previous lectures, Q&As, interviews and seminars.
Included in your membership
Youtube For Business Mastery Course
- Driving traffic to your business is absolutely mandatory if you want to succeed for the long term. One of the best ways to do this is with a value led YouTube channel.
- This course reveals the secrets to success that have allowed me to reach millions of potential clients, help countless dogs and amass over half a million subscribers across my channels.
- Learn the technicalities and best practices of running a successful YouTube channel and unlock a limitless audience for your new business.
Included in your membership
Canine Business Mastermind
- Improve your business knowledge to ensure you can secure and grow your new career into a successful six figure income and beyond.
- This consists of regular lectures, interviews and Q&As to help you develop your business understanding and identify ways that you can secure and grow your business.
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As well as joining the live sessions you'll have full access to the library of previous content.
Included in your membership
FAQs
The Will Atherton Academy
Can I test the academy first?
Absolutely! I'm so proud of the Academy Membership that I offer a 1 month free trial on sign up to let you fully test and start learning risk free.
Can I cancel at any time?
Of course! Again, I'm so proud of the Academy Membership that I would never want to take money from anyone who isn't completely happy. You can cancel at any time yourself from your account, no need to email or wait on hold, simply head to 'My Account' on your dashboard.
Does it really include everything for just $99?
Yes! Nothing is hidden behind further pay walls in the Membership. You can buy any of the courses or programmes separately, or get complete access to them all as a member.
Do I still get a certificate for completing the courses in the Membership?
Yes, just like when completing the courses purchased individually you will earn your certificate for completing all courses in the Membership programme.
Advanced Canine Training And Behaviour Course
How is the course structured?
The course is designed to be drip fed over a six month period, with new content being released monthly. This is to ensure that you have enough time to digest all of the information included. There are quizzes on the most essential modules, and each month will culminate with an exam that is required to continue.
How long does the course take?
It's designed to be taken over six months but you will have the freedom to take as much time as you require.
Will I have to take a test?
Yes, there is a short exam at the end of each month to ensure that you have fully understood the material before continuing. You'll be able to retake the exam as much as you need to pass.
Will I receive a certificate at the end?
Yes! You'll receive a certification of completion once you have passed the final exam.
How long will I have access to the course material?
As long as you remain a member of the Will Atherton Academy.
Is this suitable if I am just starting out?
Absolutely! This course is designed to contain everything that you need to know to become a successful canine professional. It is packed full of value for both complete beginners and even existing professionals.
Do I need a lot of investment to get started?
Not at all, just belief in yourself and drive to work.
Is it applicable to everywhere in the world?
Yes, although Will is based in the UK the curriculum is applicable worldwide.
Does it include practical examples?
Yes, later months include practical demonstrations of many obedience drills, behaviour modification exercises and much more.
Virtual Professional Shadowing Programme
What if I’m not in the UK?
It doesn't matter! The programme is completely virtual, allowing you to get involved wherever you are in the world.
Is it really all-access?
Yes, you'll have full access to complete unedited training sessions so you can get the full experience of what it's like to work with dogs.
How often is it updated?
The programme is updated weekly with new shadowing sessions.
What kind of content does it include?
Full, unedited footage of Will's training sessions with clients or rescue dogs.
Continuous Professional Development Programme
How often are the lectures and Q&A sessions?
There will be a new CPD session weekly which could be a lecture, Q&A, interview or seminar clip.
Will I be able to ask questions?
Yes! In the live Q&A sessions you'll be able to ask your questions directly to Will.
Who is involved in the programme?
Some of the world's leading canine professionals across the UK and US.
Will I be able to get involved in the seminars?
Academy members will be the first to know about attendance to future seminars!
YouTube For Business Mastery Course
What if I’m not very technical?
That's okay! The course is designed to teach you absolutely everything you need to know to create a successful YouTube channel from scratch. It includes practical demonstrations to help you along the way.
What if I have no knowledge about YouTube?
It doesn't matter! Everything you need to know is included in the course.
How is the course structured?
The course is designed to be drip-fed over two months.
How long does the course take?
The course is designed to be taken over two months but you will have the freedom to take as long as you wish.
Canine Business Mastermind
How often are the lectures and Q&A sessions?
There will be a new mastermind session weekly which could be a lecture, Q&A or interview.
Will I be able to ask questions?
Yes! In the live Q&A sessions you'll be able to ask your questions directly to Will.
Who is involved in the programme?
Some of the world's leading canine professionals across the UK and US, plus experts in business from Fenrir Canine Leaders and other leading companies.
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